Normally when you buy something, purchasing in bulk gives you a bigger discount.
However, take a look at the following item price list from a mobile game I recently played.

Based on the image, here’s the per-item price breakdown:

Keys Package Price Per-Item Price
25 $0.99 $0.040
75 $3.99 $0.053
140 $6.99 $0.050
285 $12.99 $0.045
600 $24.99 $0.041
1500 $49.99 $0.033

As you can see, all packages follow the “Buy more, save more” rule — except for the first one!
If you do the math, there are only two reasonable choices:

  • The 25-key package if you don’t want to spend much money.
  • The 1500-key package for the best overall value.

Who would buy the other packages?

Contents